JR West partners with JAL and ANA

Railways and airlines have traditionally been competitors, competing for the same passengers. However, in recent years, collaboration has been increasing alongside the growth of inbound tourism demand in Japan.

For example, in 2021, overseas JAL Mileage Bank members became able to exchange their miles for the JR-WEST RAIL PASS. This marked one of the initiatives jointly promoted by JR West and JAL to encourage travel across western Japan.

Looking ahead to the 2030s, the two companies are working to directly integrate their booking systems, allowing travelers to arrange both rail and air transportation in a single booking process.

Previously, travelers needed to book flights first and then separately reserve Shinkansen or limited express trains. With this new system, international visitors to Japan will be able to organize their entire journey on one platform.

As an early example, dynamic package products combining flights between Haneda and Nanki-Shirahama with JR West’s Limited Express Kuroshio and regional rail passes are already being introduced.

While flights are generally slightly faster in terms of travel time, how do they compare on price?

For example, on the Osaka–Fukuoka route, last-minute airfare and the standard Shinkansen fare are roughly similar, both costing around ¥16,000. However, if flights are booked early and outside peak travel periods, airfare can sometimes drop to around ¥9,000, making air travel the cheaper option depending on the conditions.

Under the Japanese government’s goal of attracting 60 million international visitors by 2030, stronger integration between transportation and tourism is becoming increasingly important.

One key challenge will be how to combine and coordinate relatively stable Shinkansen fares with airline prices, which can fluctuate significantly depending on timing and demand.

Currently, around 70% of inbound travelers’ overnight stays are concentrated in the Tokyo metropolitan area, Kansai, and Nagoya, making regional distribution another major issue.

Attention is now focused on whether collaboration between railways and airlines can help solve this challenge by encouraging international visitors to travel beyond Japan’s major urban centers.

2026年5月2日
鉄旅ライフ編集部
過去のコラムはこちら

How to Use Free Shuttle Buses Around Tokyo Station

Free circulating buses are very convenient for short-distance travel around Tokyo Station. I often use them when going to Nihonbashi. Several buses run on a regular schedule, so if you wait a little while, one will arrive soon.

There are three routes for the free buses, and each bus has a different color, making them easy to tell apart.

  • Marunouchi Shuttle
  • Metro Link Nihonbashi
  • Metro Link Nihonbashi e-Line

If you wait near the sign that marks the bus stop, a bus will come.

Actually Traveling from Nihonbashi to Tokyo Station

I’m heading from Nihonbashi 2-chome to Tokyo Station.

Sign for the free shuttle bus

I got on the free shuttle bus. I’m heading to Tokyo Station Yaesu Exit.

View from the free bus

I took this photo after getting off the bus. This is a free shuttle bus, and the word “無料” (free) is written on the side. On the front, “FREE” is clearly displayed in large letters.

Ride the free shuttle bus

This is a Metro Link Nihonbashi Line bus.

メトロリンク日本橋

Arriving at Tokyo Station Nihombashi Exit

I arrived at the Nihombashi Exit of Tokyo Station. Now that I’m here, I’d like to take a photo of the Marunouchi Shuttle as well. To get to the opposite side of the station, I need to go through the underground passage.

Nihombashi Exit of Tokyo Station

This is Tokyo Station Marunouchi North Exit. I came out from Exit M11.

Tokyo Station Marunouchi North Exit

The free Marunouchi Shuttle bus just passed right in front of me.

Marunouchi Shuttle Bus

Or so I thought—but I ran after it and managed to get a shot from behind.

新丸ビル前に泊まってるシャトルバス

I’m in front of the Shin-Marunouchi Building. The route looks like the one shown in the image below. There are two routes: one goes from Otemachi Tower to Sumitomo Mitsui Banking Corporation and then returns to the Shin-Marunouchi Building. The longer route makes a wide loop and goes as far as Hibiya.

Marunouchi Shuttle Route

Marunouchi Shuttle Route

The official map is a bit hard to use, so I entered the route toward Hibiya into Google Maps myself. This is roughly what the route looks like. It gives you an easy way to move around a bit on the west side of Tokyo Station.

Riding the Free Bus Back

I’ve returned to Yaesu North Exit.

Yaesu North Exit

Heading Back from Yaesu Exit to Nihonbashi

Here’s the sign to look for.

Sign for the Free Shuttle Bus

There are a few people lining up. Even if the sign is hard to spot, it’s easy to find the stop because people are usually waiting there.

People lining up for the free bus

Just about to get on the bus. You board from the front and get off from the middle.

Get on the free bus

I’m back in Nihonbashi.

Bus sign at Nihombashi Subway Station

This is the route of the Metro Link Nihonbashi.

Metro Link Nihonbashi Route Map

I didn’t ride it this time, but I did take a photo of the bus that runs on the Metro Link Nihonbashi e-Line.

The bus that runs on the Metro Link Nihonbashi e‑Line

The Metro Link Nihonbashi e-Line goes as far as Hamacho 2-chome and Tokyo City Air Terminal (T-CAT). Compared to the Marunouchi Shuttle, it covers a much wider area. The map below is something I created by entering the route into Google Maps myself. Please note that it does not reflect the actual driving route—it’s just a reference image.

Metro Link Nihonbashi e-Line Route

It felt like being on a school field trip again — I really enjoyed the ride.

Thank you for reading. I hope you enjoyed this little journey!

See how to ride the free shuttle bus to and from TAKANAWA GATEWAY CITY.